What Your Self-Conscious Client Wants You To Know

I am not a beauty professional. Let’s just get that out of the way. However, I have an enormous respect for those people who can make others look and feel beautiful. Except sometimes, these beauty professionals can make their customers feel anything but stunning. I’ve been one of those customers. I have terrible, crippling fear … Continue reading What Your Self-Conscious Client Wants You To Know

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Essential Marketing Tools for Beauty Professionals

You’ve got a toolbelt, right? And we’re not talking a loop with a hammer around your waist, but instead, a marketing tool belt with digital tools you need to kill it at work. When you’re leveling up as a beauty professional, it’s an exciting and often overwhelming journey. In order to truly dominate (and we … Continue reading Essential Marketing Tools for Beauty Professionals

Making Time to Market Yourself (And Why!) for a Busy Stylist

Written by Tara Regan All you stylists and spa specialists out there, let me see a show of hands – How many of you do your own marketing? “Wait!” you exclaim, spitting out your drink (gracefully, of course.) “I don’t have to do my own marketing. Someone else does that for me…right?” Well, maybe. Allow me a follow-up question … Continue reading Making Time to Market Yourself (And Why!) for a Busy Stylist

The Number One Way to RUIN Your Beauty Business

Here’s a slogan you’re about to see blasted everywhere like confetti  –  “New Year, New Me.” We love that, but how about “New Year, New Slate?” Do us a favor, ladies: Don’t spend all your time thinking about what you did in 2018. Instead, think about all you’re going to do in 2019. You know there’s something magical about … Continue reading The Number One Way to RUIN Your Beauty Business